CWT VIEWPOINT
SANDY MORING
senior director, public
sector and sustainability
SUSTAINING OUR FUTURE
Welcome to connect magazine’s
new, regular sustainability page
looking at all things eco-friendly
in the world of business travel.
Despite the recession dominating
the headlines for most of the year,
CWT is more committed than ever
to driving forward its own Corporate
Social Responsibility (CSR) plans,
and to helping clients address their
own challenges.
This page will bring you news
on the latest eco-initiatives
from travel suppliers and some
of the most recent trends and
developments across the industry.
If you think carbon offsetting
means planting trees, turn to page
34 to discover more in our regular
demystifying guide.
Internally, CWT has been working
hard on further developing its
‘Green Manifesto’ campaign, with an
aim to reduce as much wastage as
possible within CWT offices and to
promote efficiencies and share best
practices throughout the business.
CSR is not an exercise with an
end in sight – my goal is to develop
a growing culture of sustainability
and continuous improvement in
everything CWT does. Our actions
are an investment towards a more
secure future – by working together,
we will be more successful.
If there are any environmental
topics you would like to see
covered in future issues of connect
magazine, or any sustainability
stories you would like to share,
please email us at connect@
carlsonwagonlit.co.uk
Marriott named
good citizen
Marriott International has
been recognised by two major
organisations for its commitment
to corporate citizenship and
ethics in the first half of
2009. The FTSE Group and
the Ethisphere Institute both
recognised the hotel giant for its
CSR strategy.
As part of its FTSE4Good Index,
created in 2001 and managed
by the FTSE Group, is a series of
benchmark and tradable indices
for socially responsible investors.
Marriott has been a constituent
of FTSE since 2002, and is
recognised as a company that is
A+ for Cathay Pacific
and Dragonair
Cathay Pacific and its
sister airline, Dragonair,
has achieved an A+ rating,
the highest possible, for
its recent CSR Report. The
standard is awarded as part
of the Global Reporting
Initiative (GRI) guidelines,
an internationally recognised
benchmark for CSR reporting.
Working under a
‘Continuity and Change’
theme, the 2008 report
highlights initiatives taken
by the airlines during
the year, a period of
particularly tough trading
for the industry. Some
of the initiatives include
commitment to regularly
scheduled discussions
with stakeholders on CSR
issues, detailed analysis of
working towards environmental
sustainability, developing
positive relationships with
stakeholders and supporting
universal human rights.
Earlier in the year, the
Ethisphere Institute badged
Marriott as one of the ‘World’s
Most Ethical Companies’, in
recognition of its commitment to
ethical leadership, transparency
and CSR. The coveted spot on the
organisation’s list reflects the
company’s efforts to go beyond
the legal minimums of CSR and
its introduction of innovative
solutions to benefit the public.
the airline’s strategy and
performance in meeting
industry emission reduction
goals, alongside commitment
to community projects in and
outside of Hong Kong.
The report was
prepared by Cathay
Pacific’s Environmental
Affairs Department and
subsequently verified by an
independent auditor.
Commenting on the award,
Cathay Pacific’s head of
environmental affairs, Mark
Watson, says: “We are proud
to achieve an A+ rating
under the GRI guidelines
because it demonstrates our
continued efforts to ensure
we are transparent in our
reporting and accountable to
all our stakeholders.”
september 2009 | connect magazine analysis xxxxxx aa 13
SUSTAINABILITY
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