66 The PRWeek Power Book 2009
Burning career ambition?
To do something that makes
a difference with Medecins
sans Frontières or the World
Health Organisation.
One luxury you will keep
despite the credit crunch
A winter sun holiday.
Kanareck, Richard
Director of communications,
eBay (UK)
This former Red
staffer is in charge
of comms for one of
the UK’s most
visited sites.
Address
Hotham House, 1 Heron Square,
Richmond TW9 1EJ
Telephone
07711 181 923
Born London, 1972.
Lives London, with Elise
]and Jack.
Career highlight Scoring my
first front-page story.
Professional inspiration?
It may be clichéd, but the people
I work with every day.
Media must-haves?
Radio 5 Live, Newsnight,
Arsenal News Reviews, Tamebay.
com, cbeebies.
Most respected journalist
The Private Eye team stands out
for perseverance and chutzpah.
Most respected politician
Peter Mandelson’s bouncebackability
is impressive.
Business or brand to
watch? ‘Airplot’: Greenpeace’s
(and others) purchase of land on
the proposed third runway at
Heathrow. Creative, direct and
incredibly impactful.
Favourite book The New York
Trilogy by Paul Auster.
One luxury you will keep
despite the credit crunch
New guitar strings.
Kavanagh, Miranda
Head of communications and
engagement, Healthcare
Commission
Kavanagh
previously worked
at Pfizer, and was
executive director
of the centre for
corporate
governance at the London
Business School.
Address Finsbury Tower,
103–105 Bunhill Row,
London EC1Y 8TG
Telephone 020 7448 9200
Born London.
Lives Rural East Sussex, with
husband, two children and
assorted animals.
Career highlight
Launching Viagra.
Worst moment of career
Company logo falling on
chairman’s head during an
AGM, or results being to given to
an analyst sleeping off a binge
by a non-exec in Green Park, or
the press launch for a biotech
float where no journos turned
up, or defending vivisection on
monkeys – take your pick.
Professional inspiration?
In public life, I’d include
Alastair Campbell.
Media must-haves?
Google, bbc.co.uk, The Times,
The Guardian and the FT.
Most respected journalist
John Carvel, The Guardian.
Most respected politician
William Wilberforce.
Business or brand to
watch? The Barack
Obama brand.
Best advice? Hang in there.
PR campaign you wish
you’d thought of? Barack
Obama’s campaign.
Favourite book The White
Hotel by D. M. Thomas.
Burning career ambition?
To keep learning new things.
One luxury you will keep
despite the credit crunch
My horse.
Kaye, Mitchell
MD, Mischief PR
Kaye launched his
own consumer shop
after five years at
Shine. This year he
won admirers for
walking away from
a client after disagreeing with its
creative strategy.
Address 1st Floor, 1 Hardwick
Streert, London EC1 4RB
Telephone 020 7100 9999
Born Bournemouth, 1975.
Lives London with my wife, Jo.
Career highlight
Setting up Mischief in 2006.
Worst moment of career
Realising I’d joined the wrong
agency after three days.
Professional inspiration?
Jack Bauer.
Media must-haves?
The Sun, YouTube, Dave Trott’s
blog (CST Advertising).
Most respected journalist
Martin Samuel.
Most respected politician
Dennis Skinner. He speaks his
mind and has the best
attendance record of any MP.
Business or brand to
watch this year?
Insolvency practitioners.
Best advice? Tell people what
they need to know, not what
they want to hear.
PR campaign you wish
you’d thought of? Sony
Bravia’s balls ad, essentially
a PR idea that became the ad
campaign. It’s the future.
Favourite book Tuesdays with
Morrie by Mitch Albom.
Private members club?
Hospital, Shoreditch House.
Burning career ambition?
A Dragon on Dragon’s Den.
One luxury you will keep
despite the credit crunch
PRWeek.
Kelliher, James
MD, The Whiteoaks
Consultancy
Ambitious and
professional, the
MD of the Surreybased
tech shop is
helping Whiteoaks
gain recognition as
one of the better B2B tech
agencies outside the capital.
Address 24 West Street,
Farnham, Surrey GU9 7DR
Telephone 01252 727313
Born Frimley, Surrey, 1976.
Lives Odiham, Hampshire
with my girlfriend Alison, son
Jude and dog Harley.
Career highlight Helping
Whiteoaks break into the top
ten technology agencies in 2008.
Worst moment of career
Watching a national newspaper
journalist ‘accidently’ break a
client’s newly launched product
– and then write a story about it.
Professional inspiration?
Jack Welch.
Media must-haves? bbc.
co.uk, Newsnight, Financial Times,
LinkedIn and Windows Live.
Most respected journalist
Jessica Twentyman.
Most respected politician
Bill Clinton.
Business or brand to
watch this year?
Pure Digital Technologies: the
Flip Video Camcorder is a real
must-have device.
Best advice? Attention
to detail and building
relationships will take you a
long way in this business.
PR campaign you wish
you’d thought of?
The Boston Tea Party.
Favourite book To Kill a
Mockingbird by Harper Lee.
Burning career ambition?
To be on every major technology/
IT/telecoms companies’ pitch
list – and win most of them.
One luxury you will keep
despite the credit crunch
Playing golf.
Kelling, Ken
Head of communications,
Visit London
A popular comms
veteran, Kelling
lives, eats and
breathes London,
making him the
quintessential
ambassador for the capital.
Address Fourth Floor,
2 More London Riverside,
London SE1 4RR
Telephone 020 7234 5847
Born Swansea, Wales, 1963.
Lives Elephant and Castle.
Career highlight Winning
PRWeek Broadcast Campaign of
the Year in 2005.
Professional inspiration?
Musicians and artists more than
others: Howard Horgkin, for one.
Media must-haves?
The Sunday Times, The Observer,
Saturday’s Guardian… all the stuff
devoured in-depth at weekends.
Most respected journalist
Jon Snow.
Most respected politician
Barack Obama – until it all goes
horribly wrong.
Business or brand to
watch? All sorts. Fitness
brands will do well this year.
Best advice? No-one lies on
their deathbed wishing they’d
spent more time in the office.
PR campaign you
wish you’d thought of?
‘Bring Back Wispa’.
Favourite book
The Holy Blood and the Holy
Grail by Baigent, Leigh
and Lincoln.
Burning career ambition?
To keep being surrounded by
great people.
One luxury you will keep
despite the credit crunch
Running gear.
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